Women Empowerment Through Education free essay sample

The year 2020 is fast approaching is Just 13 year away . This can became reality only when the women of this nation became empowerment . India presently account for the largest number no of illiterates in the world . Literacy rate in India have risen sharply from 18. 3% in 1951 to 64. 8% in 2001 in which enrolment of women in education have also risen sharply 7% to 54. 16% . Despite the importance of women education unfortunately only 39% of women are literate among the 64% of the man. Within the framework of a democratic polity , our laws , development policies , plan nd programmes have aimed at womens advancement in difference spheres. From the fifth five year plan(1974-78) onwards has been a marked shift in the approach to womens issues from welfare to development . In recent years ,the empowerment of women has been recognized as the central issue in determining the status of women . We will write a custom essay sample on Women Empowerment Through Education or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The National Commission of Women was set up by an Act of Parliament in 1990 to safeguard the right and legal entitlements of women . The 73rd and 74th Amendments (1993) to the constitution of India have provided for reservation of seats in the local bodies of panchayats and Municipalities for women , laying a strong oundation for their participation in decision making at the local level . The purpose of this paper to focus on the women empowerment through education and this study based on secondary data . *Research Scholar , Depart of Economic

How to Write an MBA Essay

How to Write an MBA Essay Most graduate business programs require applicants to submit at least one MBA essay as part of the application process. Admissions committees use essays, along with other application components, to determine whether or not you are a good fit for their business school. A well-written MBA essay can increase your chances of acceptance and help you stand out among other applicants.Choosing an MBA Essay TopicIn most cases, you will be assigned a topic or instructed to answer a specific question. However, there are some schools that allow you to choose a topic or select from a short list of provided topics.If you are given the opportunity to choose your own MBA essay topic, you should make strategic choices that allow you to highlight your best qualities. This may include an essay that demonstrates your leadership ability, an essay that showcases your ability to overcome obstacles, or an essay that clearly defines your career goals.Chances are, you will be asked to submit multiple essays - usually two or three. You may also have the opportunity to submit an optional essay. Optional essays are usually guideline and topic free, which means you can write about anything you want. Find out when to use the optional essay.Whatever topic you choose, be sure to come up with stories that support the topic or answer a specific question. Your MBA essay should be focused and feature you as the central player.Common MBA Essay TopicsRemember, most business schools will provide you with a topic to write on. Although topics can vary from school to school, there are a few common topics/questions that can be found on many business school applications. They include: Why attend this business school?What are your career goals?What are your short-term and long-term goals?What will you do with your degree?How will a degree help you achieve your goals?Why do you want an MBA?What matters to you most and why?What are your strengths and weaknesses?What is your biggest accomplishment?What is your biggest regret?How have you failed in the past?How do you respond to adversity?What challenges have you overcome?Who do you admire most and why?Who are you?How will you contribute to this program?Why do you have leadership potential?How do you explain weaknesses in your academic record? Answer the QuestionOne of the biggest mistakes that MBA applicants make is not answering the question they are asked. If you are asked about your professional goals, then professional goals - not personal goals - should be the focus of the essay. If you are asked about your failures, you should discuss mistakes you have made and lessons you have learned - not accomplishments or success.Stick to the topic and avoid beating around the bush. Your essay should be direct and pointed from start to finish. It should also focus on you. Remember, an MBA essay is meant to introduce you to the admissions committee. You should be the main character of the story. It is okay to describe admiring someone else, learning from someone else, or helping someone else, but these mentions should support the story of you - not cover it up.See another MBA essay mistake to avoid.Basic Essay TipsAs with any essay assignment, youll want to carefully follow any instructions you are given. Again, answer the quest ion assigned to you - keep it focused and concise. It is also important to pay attention to word counts. If you are asked for a 500-word essay, you should aim for 500 words, rather than 400 or 600. Make every word count.Your essay should also be readable and grammatically correct. The entire paper should be free of errors. Do not use special paper or a crazy font. Keep it simple and professional. Above all, give yourself enough time to write your MBA essays. You don’t want to have to slop through them and turn in something thats less than your best work simply because you had to meet a deadline.See a list of essay style tips.More Essay Writing Tips Take time to reflect on yourself, your goals, your accomplishments, your strengths, your weaknesses, etc. before you begin writing your essay.Research the school until you have a good understanding of the schools mission, culture, programs, and approach.Create an outline to organize your ideas before you start writing.Use anecdotes and personal stories to make your essay original.Dont be too academic - an MBA essay isnt a term paper. It is a marketing packet designed to introduce you.Be specific and detailed. Use examples. Support your statements.Keep it real. You want to impress, but honesty is key.Dont be afraid to be creative. If youre asked where you see yourself five years from now, you can avoid the standard answer and write a diary entry for that day in the future or pretend that youre telling your children about your first job after grad school.Make your essay interesting. Some admissions reps read more than 1,000 essays answering the same question. Hook them with the intro a nd keep them interested throughout to make your essay stand out among everyone elses. Remember that the #1 rule when writing an MBA essay is to answer the question/stay on topic. When you have finished your essay, ask at least two people to proofread it and guess the topic or question you were trying to answer. If they do not guess correctly, you should revisit the essay and adjust the focus until your proofreaders can easily tell what the essay is supposed to be about.

March Madness Bracket Statistics

March Madness Bracket Statistics Every March in the U.S. marks the beginning of the Men’s NCAA Division I basketball tournament. Dubbed March Madness, the modern version of the first round of the tournament consists of 64 teams in a single elimination bracket  format. Office pools and Internet contests challenge fans to correctly guess the outcomes of all 63 games in the tournament. This is no small undertaking. In the first round of the tournament alone there are 232 4,294,967,296 possible brackets that could result. Statistics and probability can be used to knock this number of over four trillion down to a somewhat more manageable size. Each team is assigned a ranking or seed from #1 to #16 based upon a number of criteria. The first round of the tournament always follows the same format, featuring four games each of the following types: #1 seed vs. #16 seed#2 seed vs. #15 seed#3 seed vs. #14 seed#4 seed vs. #13 seed#5 seed vs. #12 seed#6 seed vs. #11 seed#7 seed vs. #10 seed#8 seed vs. #9 seed Making Predictions Predicting the winner of each game is a complicated process that involves comparing several different variables from each team. To simplify matters, results from previous tournaments can be helpful to make predictions for the current year’s tournament bracket. The tournament has had the same 64-team structure since 1985, so there is a wealth of data to analyze. A prediction strategy using this idea looks at all instances where a #1 seed played a #16 seed. The results from these prior outcomes give a probability that can be used to make a prediction in the present tournament. Historical Results Such a strategy of picking the winner based on previous seed results is limited. However, there are some interesting patterns that start to emerge when examining the results from the first round of the tournament. For example, a #1 seed has never lost against a #16 seed. Despite a higher ranking, #8 seeds lose more often than not against #9 seeds. The following percentages are based on 27 years of March Madness with four of the same types of matchups in each tournament. #1 seed vs. #16 seed – The #1 seed has won 100% of the time against the #16 seed.#2 seed vs. #15 seed – The #2 seed has won 96% of the time against the #15 seed.#3 seed vs. #14 seed – The #3 seed has won 85% of the time against the #14 seed.#4 seed vs. #13 seed – The #4 seed has won 79% of the time against the #13 seed.#5 seed vs. #12 seed – The #5 seed has won 67% of the time against the #12 seed.#6 seed vs. #11 seed – The #6 seed has won 67% of the time against the #11 seed.#7 seed vs. #10 seed – The #7 seed has won 60% of the time against the #10 seed.#8 seed vs. #9 seed – The #8 seed has won 47% of the time against the #9 seed. Other Statistics In addition to the above, there are other interesting facts pertaining to the NCAA tournament. Since the 1985 tournament: Only once (4% of the time) has all four #1 seeds made it to the Final Four.Three times (12% of the time) no #1 seeds have made it to the Final Four.14 times (52% of the time) a #1 seed has won the entire tournament.The lowest seed to win the tournament is a #8 seed.The lowest seed to make it to the Final Four is a #11 seed. Use the above statistics at your own discretion. As the saying goes, Past performance is not an indicator of future success. You never know when a #16 team will score an upset.

DISCUSSION QUESTION RESPONSE Essay Example | Topics and Well Written Essays - 250 words - 3

DISCUSSION QUESTION RESPONSE - Essay Example The overdependence on electronic technology makes formal writing an aged proposition. The other good point from your response is the influence on the writing process. I agree with your point that the use of electronics greatly influences the critical th8inking process. For example, I would support your argument by adding that the role of search engines destroys the creative process. This means that students depend too much on the Internet that they miss the essentials of creativity. Academic writing requires that an individual get information through the learning process, meaning that an individual should not rely on information from the Internet and such sources. Despite the heavy criticism of electronic tools and their influence on formal writing, I agree with your point that these tools offer a great source of information. Despite the use of the Internet to spoil reading, its advantage in the availing of information cannot be denied. Therefore, I agree that electronic tools are also good for formal writing, even though the disadvantages far outweigh the advantages. I take a middle stand in this question, so I would like to ask for your absolute opinion, do you think electronic tools are good or bad for formal

The Triple Constraints Model of Project Management Essay - 1

The Triple Constraints Model of Project Management - Essay Example As outline above the fist dimension is that of the project itself which he defines as â€Å"an endeavour†¦designed to produce some novel, unitary objective from which we expect to derive new benefits† (p. 5).   The key is to understand what needs to be accomplished (the plan) and the amount of time to accomplish it while still ensuring quality.   Flexibility, innovation, cooperation and a sense of urgency are important characteristics.  Ã‚   Turner (1991) stresses that the project manager must focus on the results, what it is the project is to accomplish.   Focusing on anything less increases the opportunity for failure or deviation†¦Ã¢â‚¬ ensure that all work done delivers essential project objectives† (Turner, 1991: 7).   To accomplish this five essential functions are involved: â€Å"scope of the work, the organization (the people who do the work), quality, cost and duration† (Turner, 1991: 7).   The last three he stresses, although impor tant, are merely constraints; without the project or people there would be no project.     The second dimension of this theory is the management process, which takes the vision or dream and makes it the reality, the outcome.   This encompasses a four part process for successful outcome, each important and overlapping requiring process definition that looks beyond department boundaries to a seamless flow requiring cooperation and multiple, simultaneous effort by teamwork.   These for stages begin with the proposed idea and beginning of the project move onto execution and process.

The Palestine Liberation Organization Essay Example for Free

The Palestine Liberation Organization Essay Palestine is a historic region in the Middle East comprising of Israel and the Israeli occupied West Bank and Gaza Strip. The Palestine Liberation Organization, a political entity, had been attempting to establish a separate state for the Palestinian Arabs. In the year 1948, Israel was created in that region. This emergence of the Israeli state and subsequent wars between it and several Arab countries, served to displace a large number of Palestinians. In the year 1964, the Palestine Liberation Organization or PLO was founded, in order to represent the demands of Palestinians for the creation of a separate state for them. At that point in time, Arab military forces were singularly unsuccessful in defeating Israel, in the Six Day War of 1967. Under those circumstances, the PLO emerged as an alternative power, and gained regional and international importance (Stein, 2007). A deep rooted hatred has existed between the PLO and Israel, and this lasted for several years. However, between 1993 and 1998, both the PLO and Israel entered into several agreements, which transferred all Palestinian towns and cities that were under the control of Israel to the Palestinian administration. Moreover, the Israelis transferred Arab dominant regions in the West Bank and Gaza Strip to Palestine. In accordance with these agreements, the Palestinian National Authority or PNA was formed to govern these transferred Palestinian areas. In the year 1994 the PNA took complete control over the administrative and negotiating roles of the PLO, with respect to these newly transferred territories. As such, the PLO remained a protector of Palestinian interests in the West Bank and the Gaza Strip. It also represents Palestinian interests in international agreements and treaties. The PLO and Israel have continued to remain adversaries, despite diplomatic negotiations between them (Stein, 2007). The fundamental objective of the PLO was the destruction of Israel. In the year 1969, Yasser Arafat became the chairman of the PLO. In the year 1970, Jordan expelled the PLO from its territory, and the PLO relocated itself in Lebanon and established its base of operations there and started to attack Israel. It attacked Israel in 1978 and in 1982. In 1982, it withdrew from Beirut and moved to Tunisia. Yasser Arafat’s leadership of the PLO was challenged several times before, during and after the Intifada. However, he remained the supreme leader of PLO. In 1988, Arafat gave up terrorism and discontinued terrorist attacks against Israel. Subsequently, the PLO was recognized as the umbrella group that represented Palestinian interests and the Palestinian state. Arafat became the leader of the Palestine National Authority in 1996 (Palestine Liberation Organization, 2001). The PLO comprises of three important branches; and these are the fifteen member Executive Committee, which includes representatives from the fedayeen; the Central Committee comprising of sixty members; and the Palestine National Council, which has five hundred and ninety – nine members. The PLO has several departments and agencies, which provide military services, health services, information to the public, finance, social welfare, education, and other administrative services. After the creation of the Palestine National Authority in 1994, it has taken over the duties and responsibilities of the Palestinian people, in the West Bank and Gaza Strip (Stein, 2007). The PLO was formed, in order to fight against Israel and to compel it to withdraw from Palestine. However, it was unable to unite all the Palestinian groups at that time. The Popular Front for the Liberation of Palestine, which was under the leadership of George Habash, remained an independent group, and Yasser Arafat of al-Fatah became the supreme leader of the PLO, which launched several terrorist operations against Israel. It killed eleven Israeli athletes at the Munich Olympics in 1972. In the year 1982, Lebanon expelled PLO from its country. In Tunisia, in 1988, the PLO established a parliament in exile for the newly declared state of Palestine. In 1988, Arafat launched peace and diplomacy initiatives, as a prelude to negotiations with Israel. The United States supported the PLO in these efforts, and in 1993, Arafat and Yitzhak Rabin signed an agreement, after secret negotiations. Thereafter, the PLO relinquished terrorism and honored the right of Israel to exist as a separate state, subsequent to Israel’s withdrawal of its forces from the Gaza Strip and the West Bank. In 1995, the Palestinians achieved independence and autonomy. The peace process suffered a setback, because the Hamas continued to attack Israel and the latter failed to withdraw its troops. In 1998, the PLO and Israel had signed a land – for – security pact. In 2000, US peace efforts ended in failure, and there was unending violence on both sides (Palestine Liberation Organization (PLO), 2003). The PLO is composed of several groups, and each of these has its own founders and organizational framework. The leaders of some of these groups had challenged the leadership of Arafat. Some groups had been branded as rejectionist groups as they refused to recognize the September 13, 1993 PLO – Israel accord. They also opposed interim agreements entered into by the PLO and Israel. These rejectionist groups include the Popular Front for the Liberation of Palestine or PFLP, led by George Habash, which is a Marxist group. Subsequent to the 1993 Israel – Palestinian Declaration of Principles agreement, the PFLP withdrew from the PLO. Another organization was the Popular Front for the Liberation of Palestine – General Command or the PFLP-GC that had been founded by Ahmad Jibril. It was a Damascus based group, with a pro – Syrian faction, which withdrew from the PLO. Nayif Hawatmeh had founded the Democratic Front for the Liberation of Palestine or DFLP, a partner of the PLO coalition. It was a Marxist organization that had joined the PLO in the year 1999. Moreover, the Palestine Liberation Front or PLF, led by Abu Abbas, continued in the PLO coalition (Katzman, 2002). The PFLP, the PFLP-GC, and the PLF were extremist groups that had indulged in terrorist acts against Israel, subsequent to the 1993 Declaration of Principles. These three extremist groups were termed the Foreign Terrorist Organizations. The Democratic Front for the Liberation of Palestine, DFLP, was categorized as a Foreign Terrorist Organization by the State Department in its first FTO list published in 1997. However, at the behest of Arafat, and after it had accepted the peace with Israel; it was excluded from the list of FTO’s in 1999. Other coalition groups in the PLO that were not branded as FTOs included the As – Saiqa, the Arab Liberation Front, which was a pro – Iraq faction group, the Popular Struggle Front, the People’s Party, formerly known as the Palestinian Communist Party, and the Democratic Union that was known by its initials FIDA (Katzman, 2002). The timeline of important events in the history of the PLO – Israel relationship has been appended below: December 1968: On the 28th of December 1968, Israeli commandoes attacked the Beirut International Airport. In this operation, more than twelve airplanes were heavily damaged, while some of them were completely destroyed. This operation was launched in retaliation to the attacks on an Israeli civilian flight at the Athens airport in Greece. In this attack, two Palestinian nationals were charged with having attacked an airplane in Athens. This attack had resulted in the death of an Israeli passenger (Timeline: Decades of conflict in Lebanon, Israel, 2006). November 1969:Â  Yasser Arafat and the Lebanese commander – in – chief, Emile Bustani, met in Cairo and ratified an agreement. Under the terms of that agreement Lebanon had to recognize the Palestinian revolution. That agreement allowed Palestinians and the Lebanese to jointly fight against Israel without compromising Lebanon’s welfare and sovereignty. Although the agreement was made for twenty years of joint struggle, Lebanon escinded it in 1987 (Timeline: Decades of conflict in Lebanon, Israel, 2006). 1970-1971: Jordan expelled the PLO following a severe battle in their country, which had led to the death of thousands of people. Subsequently, the PLO shifted its base of operations to Lebanon and mounted attacks against Israel from Lebanon. An extremist Palestinian terrorist faction group, Black September, joined the PLO coalition. In September 1970, Jordan initiated a military crackdown on Palestinians (Timeline: Decades of conflict in Lebanon, Israel, 2006). 1972: The terrorist group Black September attacked Israeli athletes at the Munich Olympics in Germany. In these attacks two Israelis were killed and nine Israeli athletes taken as hostages. The terrorists demanded the release of Palestinian prisoners in exchange for these hostages. Israel refused to accept these conditions and a counter attack was mounted by the West German commandoes, during which four terrorists and one policeman were killed (Timeline: Decades of conflict in Lebanon, Israel, 2006). April 1973: In a covert operation, the future Israeli Prime Minister Ehud Barak, led a team of Israeli commandoes, in women’s attire and killed three prominent PLO leaders in Beirut (Timeline: Decades of conflict in Lebanon, Israel, 2006). 975: There was fierce civil war in Lebanon between the Palestinians and pro – Palestinian Lebanese militant groups, and Lebanon’s Christian militant groups. They fought each other for fifteen years, until 1990, when the civil war ended officially (Timeline: Decades of conflict in Lebanon, Israel, 2006). 1976: Syria deployed its peacekeeping forces in Lebanon to assist Lebanese authorities to end the war. The Syrian fo rces remained in Lebanon for thirty years, until April 2005 (Timeline: Decades of conflict in Lebanon, Israel, 2006). March 1978:Â  The PLO attacked a bus in northern Israel, and in retaliation, the Israeli forces entered Lebanon and pushed the PLO forces far from the border. The UN Security Council ratified a resolution, which instructed Israel to immediately withdraw its forces from Lebanon. Accordingly Israel withdrew its forces, and Major General Saad Haddad established a security zone of twelve miles wide, all along the border. This security zone was meant to prevent Trans – border attacks on Israel (Timeline: Decades of conflict in Lebanon, Israel, 2006). September 1978:Â  The US President Jimmy Carter was instrumental in bringing about the Camp David Accord. This Accord led to the establishment of a peace treaty between Israel and Egypt. It also provided sufficient groundwork for a similar peace treaty between Israel, Lebanon and other neighboring Arab states (Timeline: Decades of conflict in Lebanon, Israel, 2006). July 17, 1981: Israeli forces attacked the PLO headquarters in West Beirut, and this operation claimed more than three hundred civilian lives. The United States once again intervened and established a cease – fire agreement between Israel, the PLO and Syria. At that particular time, Syrian troops were deployed in Lebanon (Timeline: Decades of conflict in Lebanon, Israel, 2006). 1982: Until the 6th of June 1982 a cease – fire was maintained. It was broken when Israel attacked Lebanon with a sixty thousand army. This was in retaliation to the killing of Israeli’s ambassador to Britain. However, Arafat and the leaders of the PLO escaped from Lebanon and settled in Tunisia. They remained there until 1994 and then moved on to Gaza (Timeline: Decades of conflict in Lebanon, Israel, 2006). On 14th September, Bashir Gemayel, the Lebanese president – elect, was assassinated before his swearing in ceremony. He had the support of Israel, and subsequent to his assassination, Israeli troops entered West Beirut and engaged in what could be deemed to be genocide, in which more than eight hundred Palestinian refugees were mercilessly killed by the Lebanese Christian militant groups in the Sabra and Shatila refugee camps. The world community accused Israel for its failure to stop the genocide. During this period, a fundamentalist Shiite Muslim extremist group Hezbollah emerged in Beirut, the Bekka Valley and southern Lebanon. Hezbollah was sponsored by Iran, whose Revolutionary Guards had imparted adequate training and had provided weapons to the Hezbollah. Syria also, lent its support to the Hezbollah, whose fundamental aim was to establish a Shiite Islamic state in Lebanon. Moreover, it aimed to expel Israel and the US military from the region (Timeline: Decades of conflict in Lebanon, Israel, 2006). April 18, 1983: Hezbollah launched a number of suicide bombers against the US embassy in West Beirut. In this operation nearly sixty – three people were killed. This attack served as a portent regarding the future attacks against Western nations (Timeline: Decades of conflict in Lebanon, Israel, 2006). May 17, 1983: The US achieved an agreement between Lebanon and Israel, and both these nations ratified the agreement, which sought the immediate withdrawal of Israeli troops from Lebanon under a conditional withdrawal of Syrian forces. However, Syria refused to accept this agreement (Timeline: Decades of conflict in Lebanon, Israel, 2006). October 23, 1983:Â  A suicide bomber from the Hezbollah penetrated into the headquarters of the US Marine and French forces in Beirut and detonated the bomb on his person. This bombing resulted in the death of two hundred and ninety – eight people. Of these, two hundred and forty – one were US Marines and other military staff. Following this attack, the US withdrew its forces from Lebanon (Timeline: Decades of conflict in Lebanon, Israel, 2006). January 18, 1984: Malcolm Kerr, President of the American University of Beirut was assassinated (Timeline: Decades of conflict in Lebanon, Israel, 2006). March 1984: Lebanon rescinded the May 17, 1983 peace accord, consequent to increasing pressure from Syria (Timeline: Decades of conflict in Lebanon, Israel, 2006). September 20, 1984: The US embassy annex in East Beirut was heavily bombarded, resulting in the death of twenty – three people in the attack (Timeline: Decades of conflict in Lebanon, Israel, 2006). June 1985: Israel withdrew its troops from Lebanon, all the same it controlled the twelve mile wide security zone along the southern border until May 2000 (Timeline: Decades of conflict in Lebanon, Israel, 2006). 1990: The fifteen year civil war in Lebanon was officially ended (Timeline: Decades of conflict in Lebanon, Israel, 2006). July 1993: Israel attacked southern Lebanon for a week, with a view to end the attacks waged by the Hezbollah on several towns in Israel (Timeline: Decades of conflict in Lebanon, Israel, 2006). April 1996: There was fierce fighting between Israel and Hezbollah for sixteen days. In this battle, nearly one hundred and thirty – seven people were killed. Most of the casualties were Lebanese civilians (Timeline: Decades of conflict in Lebanon, Israel, 2006). May 2000:Â  Israel withdrew its troops from southern Lebanon and the United Nations declared the Blue Line to be the actual border between these two nations (Timeline: Decades of conflict in Lebanon, Israel, 2006). September 2003: Israel warplanes bombarded southern Lebanon, in retaliation to the launching of antiaircraft missiles by the Hezbollah against Israeli airplanes flying over that region (Timeline: Decades of conflict in Lebanon, Israel, 2006). October 2003: Israel and Lebanon exchanged gunfire in the Shebaa Farms, which was a disputed area (Timeline: Decades of conflict in Lebanon, Israel, 2006). February 14, 2005: Rafik Hariri, the former Lebanese Prime Minister was assassinated by militants, which pressurized Syria to withdraw its troops from Lebanon. In April, Syria withdrew all its troops from Lebanon (Timeline: Decades of conflict in Lebanon, Israel, 2006). July 2006: Militants belonging to Hezbollah entered Israel and killed three Israeli soldiers. They abducted two soldiers and demanded an exchange of prisoners. Israel refused to accept their offer. Subsequently, five more Israeli soldiers were killed in an ambush. The response of Israel was a blitzkrieg, and Israel blockaded naval routes and heavily bombarded hundreds of Lebanese targets. It also bombed Beirut’s airport and the headquarters of Hezbollah in southern Beirut. In response to these Israeli attacks, Hezbollah launched attacks using rockets on northern Israeli cities. This battle resulted in the demise of hundreds of Lebanese civilians. Subsequently, Israel conducted a two week military campaign in Gaza in retaliation to the abduction of its soldiers (Timeline: Decades of conflict in Lebanon, Israel, 2006).

Why Music is Important Essay -- essays papers

Why Music is Important Music education is important for several different reasons. Music is a very valuable resource for students and teachers alike. Research has shown that musical study improves a child's early cognitive development, basic math and reading abilities, SAT scores, ability to work in teams, as well as spatial reasoning skills (VH1, 2003, para4). Music helps students to achieve in areas of intelligence. â€Å"Feis, Revecz, the Pannenborgs, Miller, and others are unanimous in finding that musicality and high intelligence go together† (Mursell & Glenn, 1931, p. 20). Studies have shown that preschool children taught with music and songs have an average 10 to 20 points over those without, and by the age of 15 have higher reading and math skills. Another study showed that students that had taken a music appreciation class scored 46 points higher on the math portion of the SAT, and students who had music performance experiences scored 39 points higher than students without any music e xperience (Harvey, 1997, para13). Music impacts most other areas of learning. â€Å"The area holding the greatest prospects for transfer from music appears to be language arts.† (Hoffer, 1983, p. 46) It has been said that music helps concentration during reading. Music is an affective memory aide, because of its use of rhythm, rhyme and melody. Music for young children helps them to learn language because of the rhythms and patterns involved in learning the songs. The involvement of music in education can help to develop oral language skills, listening skills, and an increased vocabulary. Music can help the comprehension of language and basic facts (Dobbs, 1990, 341, 342). Students involved with music education have also been show... ... 10, 2004 from http://www.vh1.com/partners/save_the_music/ This is the website for the VH1 Save the Music Foundation, which is dedicated to restoring music programs in schools and raising awareness of the importance of music in education. AMC- American Music Conference. (2004). Music advocacy, supporting research, education and playing music. Retrieved November 19, 2004 from http://www.amc-music.com/ MENC- The National Association for Music Education (1991). Growing up complete: the imperative for music education: The report of the national commission on music education. Retrieved November 20, 2004 from http://www.menc.org/publication/ articles/academic/growing.htm Goldwyn-Kingon, Jacqueline. (2004, November 7). Beautiful Music. The New York Times. Shollenberger, Kyle. (2004, November 28). A Richer Life Trough Music. Philadelphia Inquirer.

BP Crisis Communication

A crisis was exactly what British Petroleum (referred to as ‘BP throughout the paper) went through in 2010. It was particularly important to communicate the right way taking all considerations into account. We were wondering how the specific crisis went so wrong and if the use of specific communication strategy was beneficial or not. Hence, the communication strategies used to overcome the crisis can be used by many other companies in the future as guidelines of how to do and, maybe more important, how not to.Also, the intervention from the American government, the pressure from the local community and how the media was used, is extremely important in the BP case. This paper intends to show how BP communicated and reacted throughout the crisis. It will discuss the challenges BP had and it will especially focus on how BP actually reacted to the crisis and how they perhaps should have reacted differently, including the use of communication theories. Finally, the paper will outlin e the consequences of the crisis on both organization and communication strategy.On April 20, 2010, the Departed Horizon oil-drilling rig explosion in the Gulf of Mexico resulted in the deaths of 11 rig workers, but public attention quickly shifted from their deaths to the following environmental and economic damages – the incident was described as the worst maritime oil spill accident in history, as the accident released over 18 million gallons of crude oil into the Gulf of Mexico. Three months passed before BP substantially stopped the leak, all the while the crisis was evilly covered by all news media in the United States as well as internationally.As a result of this, the BP oil spill case serves an excellent example of analysis of BSP crisis communication. L The total cost of BP to indemnify the clean up of the environment and funds to affected workers has reached almost two billion dollars. 2 2 www. Guardian. Co. UK/business/2012/July/31 /BP-departed-horizon-costs Page 4 of 28 Incorporated in 1909 in England , BP has become one of the world's largest multinational companies operating in more than 80 countries 4, leading in oil and as industry, including exploration and production, refining, distribution, extracting and producing renewable energy.The company provides their customers with energy for heating and lighting, fuel for transportation and energy for retail services and petrochemical products. BP employs approximately 80,000 employees, and sales and other operating revenues add up to $375,517 million in 20116 . Finally BP is also a conglomerate owning several brands such as: ORAL, ARC, Castro, amp and The Wild Bean Cafe ©. Having settled â€Å"BP and the Departed Horizon Crisis† as the case, which this paper ill centre around, the problem statement is as follows: To which extent has BP successfully communicated during the Departed Horizon Crisis?In order to examine the problem statement the paper will attempt to address the followi ng issues: I) Characterize how BP communicated during the crisis. It) Analyses the effects of BSP communicative strategies. Iii) Discuss and evaluate whether or not BP has been successful in dealing with the crisis seen from a communicative perspective. In this paper a broad spectrum of empirical data has been used. However, most of the empirical data has been found through articles in different newspapers – the use f different newspapers and their viewpoints has given us very diversified inputs throughout the paper.But this does not exclude a use of quantitative data which, amongst other things, have been used to illuminate the several attempts of BP to use CARS-strategies, and underline the immense loss of fiscal funds the crisis has caused. The rather specific choices of qualitative data have been used to shed light on the different views of the crisis – and the several statements pointing toward similar conclusions have helped to support the points made and clarify a rather eventful crisis.In addition, the conclusions deducted throughout the paper have been supported by theories worked with in classes and the additional http://www. BP. Com/liveliness/BP_internet/global/Stating/global_assets/ downloads/F/ OFF_2007_2011 _full_book. PDF 4 http://www. BP. Com/liveliness/BP_internet/global/Stating/global_assets/ downloads/l/BP_20-F_2009. PDF 5 http://www. BP. Com/Congregationalists. Do? Category=3&contentld=2006926 6 http://www. BP. Com/Congregationalists. Do? Category=3&contentld=2006926 page 5 of 28 theories which proved to be necessary or helpful.In the beginning of the work with he case study of BSP crisis response, a pretty sufficient understanding of the crisis as a whole was in place, we assumed, but as the paper progressed and different theories were applied our understanding of BP and the relationship to their stakeholders grew. The quantitative data used also comes from BSP own publications as well as articles from different internationa l online newspapers. Of course, the reader must have in mind that BSP own figures, occasionally, might have been used to strengthen their image and not only inform the reader.When examining and analyzing the Deep Water Horizon oil spill crisis, this paper is et out to delimit the case by answering our initial problem statement. To narrow our focus down to the relevant aspects in the case we have decided to delimit our analysis to the main stakeholders, including: (I) the American government; (it) the local society; and (iii) the media. This has been done not only due to the formal constraints of the paper, but also in order to go into depth with these stakeholders, who we reckon to be, of major importance to this crisis within the given delimitation's of this paper.In order to answer this paper we find it necessary to make a common definition of a crisis. Extensive studies have been carried out on crisis communications over the past two decades. A brief review of literature on this subject reveals that there are several definitions of organizational crisis, depending on theorists' different viewpoints on what constitutes a crisis. Herman claimed that to reach the level of a crisis, the event must contain three negative attributes: surprise, threat, and short response time.Surprise means that the organization did not prepare for the magnitude of the crisis. Threat means that the event poses a threat to the organization's financial security, customers, surrounding environment etc. Short response time refers to the urgent need of preventive action in order to stop an intensification of the crisis. 7 For the purpose of this paper the following deduction of a definition off crisis is found useful: Hermann, C. F. , 1963. Some consequences of crisis which limit the viability of organizations. Administrative Science Quarterly, 8, p. 61-82. Page 6 of 28 W.Timothy Combs utilizes the interconnectivity of these three attributes to make his definition of a crisis: â€Å"A crisis can be defined as an event that is an unpredictable, major threat that can have a negative effect on the organization, industry, or takeovers if handled improperly. â€Å"8 Furthermore, according to the very same book, organizations frequently find themselves in situations that can be identified as crisis. There are no exceptions; â€Å"We must accept that no organization is immune from a crisis anywhere in the world even if that organization is vigilant and actively seeks to prevent crises. † (Combs & Holiday, 2010: p. 7). This reality urges the need for preparation and readiness to respond – what is called crisis management. The major difference between handling an issue and an actual crisis is that an issue turns into crisis when it goes from the company domain into the public domain; a situation, which sometimes is inevitable no matter how competent the management is. 9 10 The term ‘a crisis within a crisis', or a so-called ‘double-crisis', as coined by Danish professors Finn Freedmen and Winning Johannes, refers to a situation where a company experiences a communication crisis that overshadows the initial crisis. 1 A crisis within a crisis naturally has negative implications for a company since it emphasizes weaknesses in the company's internal structure and/or interactions with stakeholders. The term is relevant to apply to this particular case because its give an accurate description of the consequences of BSP communicative strategy. The agenda setting theory distinguishes between two levels of agenda setting in the media. The first level deals with the significance of an organization where an organization receives more media attention then other related organizations.The second level relates to associations or topics that the public associates with a particular organization. 12 One of the important aspects when dealing with the media is the agenda, which stakeholders often associate to organizations. The agenda settin g theory is related to this assumption and therefore is significant to apply when analyzing BSP media relations. Combs, T. W. & Holiday, S. J. 2010. The Handbook of Crisis Communications. Wiley- Blackwell, p. 18. Benches, Claus. Guest Lecturer, Global Media Relations Manager at Damon.Gave a lecture on crisis communication on Tuesday the 20th of November. 10 Benches, Claus. Guest Lecturer, Global Media Relations Manager at Damon. Gave a lecture on crisis communication on Tuesday the 20th of November. From his PDF on Crisis Communication. 11 http://pure. AU. Dc/portal-cab-student/files/10106/ Crisis_communication_-_Not_Just_peanuts. PDF 12 Cornelius, Jeep. 2011. Corporate Communication – A Guide to Theory and Practice. Page 146. 9 page 7 of 28 An important element for an organization, according to protect its own reputation, is the communication with stakeholders.As a company might have many different stakeholders it is important to have a tool to categories them. Once the stak eholders are categorized the organization will be able to decide, how and how much it should communicate with this stakeholder. In general when describing stakeholders this paper is using Edward Freeman's definition of a stakeholder: A stakeholder is any group or individual who can affect or is affected but the achievement of the organization's purpose and objectives†. 3 In order to categories stakeholders this assignment will use the ‘Stakeholder salience model'. The superiority of this model is that while being extremely simple to use it is also extremely precise when in its finding of how much effort the organization should use when communicating with each category of stakeholder, and even more important; how the company should communicate with its various stakeholders.The model is based on â€Å"salience†, defined as the visibility of the stakeholder to the organization using three parameters; (a) the power of the stakeholder group, (b) the legitimacy of the c laim laid upon the organization, and (c) the urgency of how important the claim is according to the need of an immediate action. The purpose of the model is to define how salient a stakeholder group is. The model is based on seven different types of stakeholder groups; (1) Dormant stakeholders are the ones with dominant power and the ability to affect other groups of stakeholders.They are not able to legitimate their claims, and power will only be dormant but have an influence anyway. Mostly, this would be wealthy stakeholders. (2) Discretionary stakeholders are stakeholders with a high degree of legitimacy but without the necessary power to influence the organization. (3) Demand stakeholders are the ones with urgent claims but without power and the necessary legitimacy to enforce them. (4) Dominant stakeholders are the group of stakeholders representing both legitimacy and power.These are stakeholders having great influence on the organization, e. G. Owners and big investors. (5) D angerous stakeholders are people with both urgent and claims on power. In addition, these will often attempt to use unfair† means. (6) Dependent stakeholders are those who rely on others to get their claims carried out – mostly because of the lack of power. Finally, (7) Definitive stakeholders can be identified as the ones having both legitimacy and urgency as well as power. These are the most powerful stakeholders and it is strictly Cornelius, Jeep. 011. Corporate Communication – A Guide to Theory and Practice. Page 42. Page 8 of 28 necessary for the organization to keep close communication with these. Normally, it would be definitive stakeholders who can also be classified as the shareholders. Once the stakeholders are categorized, the firm can now decide on strategy of communication. When researching strategies of communication, this paper has used the basic framework of communicative strategy given to us in â€Å"Corporate Communication – A Guide to T heory and Practice†14 .The framework generally provides three different strategies. This framework is chosen because of its simplicity when it comes to numbers of strategies and complexity when it comes to ways of communicating within each strategy, hence the framework provide an extremely useful tool when analyzing and discussing what mind of communication BP has conducted, how it worked, why the strategy did not work and why it might have worked better: Informal strategy is a strategy of simple informing about something through; newsletters, press releases etc.This strategy is hence based on the idea that objective information about the organization should be passed on to the relevant stakeholders. Persuasive strategy uses tools such as advertising and meetings/discussions with stakeholders. The general aim of this strategy is to change the stakeholders' image into a more favorable one or to create particular understanding with the organization's decisions. The strategy will not create change in the organization, but rather aims to create change in the stakeholders' perception of the organization and its decisions.Dialogue strategy aims to create a mutual understanding and/or mutual decisions between stakeholders and the organization. Timothy Combs divides a crisis into four different types with two different aspects. The four types are; faux pas, terrorism, accidents and transgressions. In addition, a crisis in this matrix can be of either internal or external, and intentional or unintentional characteristics. 1 5

Nursing Care Plan and Specimens Essay

Quality is a broad term that encompasses various aspects of nursing care (Montolvo, 2007). The National Database of Nursing Quality Indicators [NDNQI] is the only national nursing database that provides quarterly and annual reporting of structure, process, and outcome indicators to evaluate nursing care at the unit level (Montolvo, 2007). Nursing’s foundational principles and guidelines identify that as a profession, nursing has a responsibility to measure, evaluate, and improve practice (Montolvo, 2007). The purpose of this paper is to analyze the ‘mislabeled specimen’ indicator for an inpatient rehab unit and devise an action plan based on best practices to decrease the incidence of mislabeled specimens. Analysis of the data According to Dock, (2005) accurate specimen identification is a challenge in all hospitals and medical facilities. Ensuring that specimens are correctly identified at the point of collection is essential for accurate diagnostic information (Dock, 2005). A mislabeled specimen can lead to devastating consequences for a patient (Dock, 2005). Specimen misidentification can be serious, resulting in misdiagnosis and mistreatment (Dock, 2005). For the second quarter of FY09, the rehab unit met their target of zero mislabeled specimens. The third quarter yielded two actual mislabeled specimens with a variance of two. The fourth quarter actual was one with a variance of one. The first quarter FY10 showed an actual of one and variance of one. For the FY09 the rehab had a total of four mislabeled specimens. This indicator was chosen because of the magnitude of this medical error. Nurses, administrators and laboratory personnel must collaborate and create ways to decrease the mislabeling of spec imens. Nursing plan Nursing interventions to decrease the number of mislabeled specimens and improve actual indicator scores are: 1) Ensuring proper identification of patient 2) The use of electronic technology and 3) Bedside labeling. Each of these interventions will positively impact patient outcomes and reduce errors. According to The Joint Commission [TJC], proper patient identification is best practice for decreasing mislabeled specimens (The Joint Commission as cited by Sims, 2010). National Patient Safety Goal [NPSG], 01.01.01 states that healthcare providers should use at least two identifiers to identify patients. For example, the patient’s full name and date of birth is used to properly identify a patient (The Joint Commission, 2014). According to Kim et al., (2013), developing a standardized specimen handling system has the potential to reduce errors. Figure 1. Steps to properly identifying a patient for specimen collection. Figure 1. Essential specimen handling steps. Blue items are physician-specific responsibilities; pink items are nursing staff-specific responsibilities. Adapted from â€Å"Standardized Patient Identification and Specimen Labeling: A Retrospective Analysis on Improving Patient Safety,† by Kim JK; Dotson B; Thomas S; Nelson KC; Journal of the American Academy of Dermatology, 2013 Jan; 68 (1): 53-6. The strongest intervention to reduce labeling errors is the addition of barcode technology (Brown, Smith & Sherfy, 2011). The use of automated patient identification and specimen collection techniques can be an additional safety net for routines that are vulnerable to error, especially when coupled with strong systems designs (Brown et al., 2011). Brown et al (2011), found that the clinical applications of electronic and information technology support can assist in the identification, control, and reduction of error rates throughout the process. According to the World Health Organization [WHO] healthcare providers should encourage the labeling containers used for blood and other specimens in the presence of the patient (World Health Organization, 2007). This would suggest labeling specimens at the patient’s bedside or before leaving the room. Nurses should never label specimens before collection as this could lead to serious errors. Summary In summary, NDNQI indicators serve as a schoolmaster that holds nursing accountable to practice. An analysis of ‘mislabeled specimens’, found that an inpatient unit had a total of four incidents for FY09. While this does not seem like a great deal of errors, any one error could have detrimental consequences. The plan of action based on best practices is to properly identify the patient, using electronic technology, and labeling specimens at the bedside. References Brown, J.E., Smith, N., Sherfy, B.R., (2011). Decreasing mislabeled laboratory specimens using barcode technology and bedside printers. Journal of Nursing Care Quality, (26)1, 13-21. Retrieved from http://sfxhosted.exlibrisgroup.com/waldenu?genre=article&issn=10573631&title=Journal%20of%20Nursing%20Care%20Quality&volume=26&issue=1&date=201101 Dock, B. (2005). Improving the accuracy of specimen labeling. Clinical Laboratory Science, 18(4), 210-2. Retrieved from http://search.proquest.com/docview/204803914?accountid=14872 Kim J.K., Dotson B; Thomas S; Nelson KC; Journal of the American Academy of Dermatology, 2013 Jan; 68 (1): 53-6. Retrieved from ent%20identification%20and%20specimen%20labeling%3A%20A%20retrospective%20analysis%20on%20improving%20patient%20safety.&spage=53&sid=EBSCO:rzh&pid= Montalvo, I. (2007). The National Database of Nursing Quality Indicators (NDNQI). Online Journal Of Issues In Nursing, 12(3). Retrieved from http://web.a.ebscohost.com.ezp.waldenulibrary.org/ehost/detail/detail?vid=50&sid=909dc60d-9c0d-474c-a02e-2e8f9df097e1%40sessionmgr4003&hid=4104&bdata Sims, M. (2010). The Joint Commission clarifies key compliance issues. MLO: Medical Laboratory Observer, 42(4), 72. Retrieved from http://web.a.ebscohost.com.ezp.waldenulibrary.org/ehost/pdfviewer/pdfviewer?vid=54&sid=909dc60d-9c0d-474c-a02e-2e8f9df097e1%40sessionmgr4003&hid=4104 The Joint Commission, (2014). National patient safety goals. Retrieved from http://www.jointcommission.org/assets/1/6/2014_HAP_NPSG_E.pdf World Health Organization. (2007). Patient safety solutions. Retrieved from http://www.who.int/patientsafety/solutions/patientsafety/PS-Solution2.pdf

Catcher in the Rye-most banned book and why essays

Catcher in the Rye-most banned book and why essays The Catcher in the Rye is one of the most frequently banned books in America today for many reasons, including its language, sexual reference, Characters (their actions and descriptions), and Violence. The language J.D. Salinger uses in The Catcher in the Rye is very offensive as well as racist and rude. In the book, Holden manages to put down women, Catholics and Gays, by only being himself. This can be expressed very well in the first paragraph of the book: IF YOU REALLY want to hear about it, the first thing you'll probably want to know is where I was born, and what my lousy childhood was like, and how my parents were occupied and all before they had me, and all that David Copperfield kind of crap, but I don't feel like going into it, if you want to know the truth. In the first place, that stuff bores me, and in the second place, my parents would have about two hemorrhages apiece if I told anything pretty personal about them. This paragraph alone shows that Holden has a seriously bad vocabulary that continues throughout the entire book. Later on, he also manages to take the Lords name in vein, more than once, which is one too many, and put down anyone he doesnt like. J.D. Salingers style and language was a large problem in the 1950s and still remains a problem today. Prostitutes, pimps, and the constant referral to breasts seems to be very insulting as well as disgusting and not thought out in the least. In numerous chapters Holden is always thinking about or describing or talking about the female anatomy. Many women find this very offensive and rude. The hiring of a prostitute does not make the situation any better. Although he only talks to her, the actions and thoughts are very sexual, even still in todays culture. Many of these sexual phrases and content are not even necessary to give a good description of Holden, for example; when Holde...

How To Keep Evergreen Content Fresh For 283% More Traffic

How To Keep Evergreen Content Fresh For 283% More Traffic Two of our blog posts tanked in January. And it was painful. These bad boys  reeled in 58% less page views and a soul-crushing 88% fewer email subscribers than our average blog posts. And this happened all while I was working with my  team to produce content that would generate 225% more traffic than an average blog post. Ouch. And you know why those two blog posts performed so terribly? Its because they targeted topics that were  outdated within a week after they launched.  Take a look, and youll know what I mean: How To Achieve Your Blog Writing Goals This Year How To Improve Your Blog Resolutions For The New Year Theres no reason to read blog posts like that right now, is there?  So let me save you from making the same mistake I did with a little simple, data-driven advice: Create evergreen content instead of newsy or seasonal stuff. How To Make And Repurpose #EvergreenContent To Get 283% More ResultsRead on to learn more about how you can capture 283% more results for yourself with a little help from evergreen contents awesomeness: Get inspired with a few creative evergreen content ideas and examples. Produce content that will  deliver traffic and signups for a long time after you publish it. Keep your evergreen content fresh  to continue building your audience. Get even more results out of your evergreen  content with a little repurposing. Youre about to become an evergreen content mastermind. What Is Evergreen Content? Evergreen content is timeless, valuable information your audience has needed forever and will continue to need well into the future. It's pretty awesome for many reasons: Continue to bring in traffic long after you initially publish your content: Evergreen blog posts get as much as 283% more traffic in just 30 days than newsy, seasonal content. Make the time you put into creating content have long-term payoffs:  Evergreen posts get an average of 30% return on traffic in the second and third months after publish. That's a huge ROI. Get more traffic with  less content:  Since newsy and seasonal content has a short lifespan, you need to publish more of it to get similar results to evergreen content. It takes 5.36 as many seasonal blog posts to match the success of one evergreen blog post. Are you sold? Let's get your brain going with a little evergreen inspiration. #Evergreen content gets 283% more traffic than seasonal content.Step 1: Get Inspired With  30  Evergreen Content Ideas And Examples When we asked you  about your biggest content marketing challenge a couple months ago, you told us that it's most difficult to find ideas worth executing. So a good place to begin  with evergreen content to make sure you get your 283% more traffic is by starting with awesome ideas. Questions And Answers Your audience has always had questions that need answers, challenges that need solutions, and problems they need to solve. Use your knowledge of your audience to  answer the tough questions no one else in your niche is doing well enough. Ideas: What Is The Best {Topic}? When Is The Best Time To {Topic}? Why Is {Topic A} Better Than {Topic B}? Examples: 10 Studies Answer: When Is  The Best Time To Send Email? What is the best way to get more relevant visitors to my blog? How do you size up opportunity cost when deciding to start a startup? Pro Tip: Quora is a  great place to find inspiration for questions that your audience is really asking. Step-By-Step Process The key to making an evergreen step-by-step post is to focus on the practical utility behind the strategy instead of the mechanics of the programs or tools your audience could use to implement your advice. For example, show someone the data-driven ways that work for building an email list rather than the programs they could use to achieve that success. The programs may likely change and vary for any reader, but the strategy behind  list building likely works with any tool. Ideas: How To Build A {Topic} In {#} Simple Steps The Complete Guide To Make A Successful {Topic} {#} Easy Steps To Make A {Topic} In {#} Minutes Examples: The Complete, 4-Step Email List Building Strategy That Will Make You Successful Want to Increase Website Traffic? Follow These 4 Steps†¦ How To Boost Conversions by 529% in 45-Minutes (Two Step-By-Step Case Studies) How-To Posts And Ultimate Guides Similar to step-by-step blog posts, evergreen guides focus on helping your readers understand the strategic thinking behind  a process. Sometimes, these guides  take on a different format than blog posts to appear super comprehensive. For example, you could write a how-to post about how to write compelling social media messages that will increase your traffic. The evergreen angle  for this post would focus on the psychology of  showing the benefits behind the click instead of the mechanics behind best message length for each social network. See the difference? Ideas: How To Make A {Topic} In {Time Frame} The Ultimate Guide To {Topic} How To {Verb} The Best {Topic} Examples: The Comprehensive Course To Finally Keep Your Editorial Schedule On Track The Advanced Content Marketing Guide How to Handle the Trickiest Support Scenarios Timeless Fundamentals For Success Fundamental posts typically present themselves as a list of ideas or ways to do something. These posts typically focus on presenting a lot of information in one place with the hopes that if your readers leave with even one takeaway, you've done your job. For example, let's say you want to write a post about  getting inspired when you hit a road block at work. To create an evergreen blog post, you'd present lots of ways, methods, or ideas to get past the challenge of being uninspired. Ideas: 20 Ways To Be {Desired Effect} When You Don't Feel {Desired Effect} 21 {Topic} That Will Make You {Desired Effect} 23 Ways To Get Even More {Desired Effect} From Your {Topic} Examples: 20 Ways To Be Creative When You Don’t Feel Inspired 3 Ways Your Experience Can Help You Sell Your Services Ten Tips for Creating Influential Content Using Social Media Thought Leadership And New Methods This type of content is one of the most influential kinds of evergreen content. Thought leadership and new method posts don't necessary look at what others in the past have done- or link to other sources to back up their claims- but instead are the posts that present theories, processes, systems, and ideas that no one has really covered ever before. For example, have you come up with a  modern way to do something that makes the standard process obsolete? That's likely an evergreen idea you could add into  your editorial calendar. Ideas: The {#}-Minute, {#}-Step Solution For The Best  {Topic} This Is The {Topic} Every {Audience} Needs How To {Desired Effect} With The {New Method} Technique Examples: Here's Why You Don't Need A "Content Marketing Strategy" The â€Å"Poster Boy† Formula: How I got my first 10,000 readers The Skyscraper Technique: (Content Marketing for Link Builders) Step 2: Publish The Best Content On The Internet That headline might sound like a tall order. It should. Rest assured, though, no matter your resources or who you compete against, you can publish better content than anyone. All it takes is some research, optimization, and dedication- all skills  you can learn as the  ambitious marketer you are. A caveat on why  this should be your goal:  It's hard to stand out. It's even harder if you're publishing content that isn't better than your competition. If you want to win at  evergreen content- like anything- you need to produce content that your audience finds  extremely useful and helps them produce real and measurable results. The process you're about to learn will help you do exactly that. It's hard to stand out. It's even harder if your content isn't better than your competition.Come Up With An Amazing Idea Since coming up with ideas is  a major challenge for many content marketers, let's start there. You know what types of evergreen content may work well for you, but how do you fill in the blanks with really great topic ideas? There's a simple process that will help you come up with hundreds of ideas in next to no time. It involves a couple folks who know your audience really well, an instant messaging app, and an hour to sift through those ideas to find the absolute best ones. Group #brainstorming doesn't work. #bloggingFirst, let's set the story straight: Group brainstorming doesn't work. But you can help your entire team brainstorm together in a way that is extremely effective. Set up an hour-long content planning meeting  with your team to get started: Base New Ideas On What You Already Know Will Be Successful Include an analysis  of your most popular content in your meeting invitation. That will help you and your team understand what sorts of ideas your audience already loves and will help your meeting generate lots of awesome new ideas. Begin by first understanding what your goals are, and how you measure success: Define the reason you're blogging.  Answer this: I am blogging to {reason}. Know how you'll measure that reason.  Answer this: To measure {reason}, I will measure success with {metric}. Determine which tool you'll use to find that metric.  Answer this: I'll use {tool} to measure {metric}. Find your top  blog posts' performance toward your metric in a given time frame.  For example, you could track the number of page views each blog post received within their first 30 days after they publish. This gives each post the same opportunity to be successful, which will help you understand which  blog posts are truly your top performers. Use the spreadsheet in your evergreen content kit to analyze  your data.  After you enter in your data,  sort  it to show your content from  awesome sauce stuff to the real stinkers. Use your analysis to  plan awesome content ideas from the get-go.  Attach the spreadsheet to your content planning meeting invitation and specifically tell your team to come with ideas that replicate your best content while avoiding anything that looks like your worst. Here's an example of what your spreadsheet might look like when you fill it out: Use the evergreen content planning meeting spreadsheet to discover your best-performing content to plan more ideas that will generate similar awesome results. And here's the  text you can copy and paste into your meeting invitation when you attach your spreadsheet: Hey team, Join me  for a  content planning meeting to help us discover new ideas that will help us {reason you're blogging}. Before you come, check out the spreadsheet attached to this invite. The URLs at the top of the list are our best-performing blog posts- the kind of ideas our audience seems to love and ones we should try to replicate. The URLs at the bottom of the list are stinkers, so we should try to avoid ideas like those. The meeting will consist of  20 minutes of individual brainstorming and 40 minutes of grading to narrow our ideas to the absolute best ones. This is gonna be fun! Recommended Reading:  How To Rock A Data-Driven Content Calendar Template That Will Boost Results By 299% Schedule 20 Minutes For Individual Brainstorming Come to your touch point prepared with three things  to kickstart your team's creativity: Explain why you're doing the content planning meeting. Say this: As a reminder, we're here today to find some awesome ideas that will help us {reason you're blogging}. Get them thinking about  the top content you just analyzed.  Say this: When you come up with ideas, ask yourself: How similar is this idea to our other top content? Help them think like a blog reader.  Ask  this: What are the top things our readers want to learn about? From there, give them 20 minutes to brainstorm on their own, typing out every idea in an Evernote note, Google Doc, Microsoft Word- whatever. This is especially helpful for remote teams because this exercise doesn't require you to be in the same room. Try this exercise to create the best #evergreen content on the Internet.Take 40 Minutes To Review Your Ideas This is the fun part. ;) Ask everyone on your team to send you their ideas, then create a master list only you can see. Prep your team to help you sift through the ideas to find the best ones for your audience: Ideas that are similar to your top content  or ones you think your audience would really enjoy get a 3 grade. When ideas fall flat of a 3, those are 2. An idea is a 1 if it's not right for your blog (though it might make for a good guest post elsewhere). From there, read each idea aloud off your master list and have the team instant message you their numbers. The lowest score is the final grade  for the idea- and that's  because at least one person on your team doubts that the idea will be as successful as your top-performing content. In this way, you: Help the team come to your meeting prepared with great ideas at the tips of their tongues. Allow for individual brainstorming to  get everyone involved. Get feedback as a team to harness the power of diverse skills. You'll get all of these benefits  without the groupthink or the one loud team member dominating your meeting. And, you don't get the siloed ideas that only you could think of but aren't necessarily the best ideas. It's a process we use at , and one we plan to continue doing to help us flesh out innovative ideas. Take 40 minutes to review all the ideas that you came up with. #contentplanningResearch Your Keywords You just found some amazing topics your audience will love. Now it's time to plan how you'll help them find your  evergreen content exactly when they want it- and long after you publish it. Remember, evergreen means that your content won't grow stale and could hold a ranking for a long time, so this is an awesome way to keep that traffic rolling in. Research and choose your keywords to understand which content you'll compete against.And chances are pretty high they'll use a search engine like Google to do just that. The good news is that when you research and choose your keywords, it also gives you the opportunity to understand which content you'll compete with, which you'll learn about in a little bit. Anyway, this process can be as simple or complex as you'd like it to be. I'd suggest starting simple: Use a keyword research tool to help you understand the volume of searches for your topic. A great tool to start with is Google's keyword planner. Simply type in the main topic of your idea, then navigate to the Keyword ideas tab. Start your research with Google keyword planner, then navigate to the Keyword ideas tab. The planner will show you the number of times people search for that term in an average month, which is great. But the real value here is seeing the other ideas for terms you might not have originally thought about. Do any of those ideas get more volume that might actually work better for your evergreen content? Google's keyword planner is really great for finding synonyms for what you originally thought would be a good keyword. From here, use Moz's keyword difficulty tool to understand your potential ability to rank for those keywords. It's not really worth targeting a keyword you don't have a chance to rank for, so this is a crucial step to help you make the time you invest into creating awesome evergreen content totally worth your while. Recommended Reading: How To Boost Traffic With 27 Important SEO Tips You Need To Know (+Free Checklist) Use Moz to understand your keyword difficulty. Choose a keyword with low difficulty and a high search volume. Shoot for a keyword difficulty percentage in the 40s (or lower) to start with. It's a newer idea that you should now target multiple related keywords in your blog posts. From here, think about using those related terms- to get techy, this is latent semantic indexing or LSI keywords- as sections in your blog outline. I'll let Rand from Moz explain: Recommended Reading: An SEO Driven Approach To Content Marketing: The Complete Guide Research Your Competition For Those Keywords It seems like a lot of "marketing experts" suggest that creating better content than anyone else is the  best way to grow your blog and business. That's good advice. And they leave it at that... just... advice. Enter your keyword into Google and read the posts from your competition to plan how to create better content than anyone else. So here's how to actually publish the best content on the Internet: Use the keywords you just chose for your blog posts, type them into Google, and read every single one of the top 20 search results. Review them for: Common sections every top-ranking post seems to cover: Rand from Moz suggests that Google understands what LSI keywords the top content covers, so note those as potential sections for your blog post  outline. Ideas they may have touched on but failed to cover in depth: These are opportunities for you to provide better information than the top competition for your keywords. Ideas they should have covered but failed to even mention: When you read these 20 pieces of content, they should spark a lot of ideas that you should cover but they missed. These are gold to help you publish even better content. From here, dedicate 20 minutes to nothing but brainstorming and ideation. Put yourself in your readers' shoes: What would they absolutely love to know about this topic? Draft Your Outline This is where the  terms from your keyword research and the notes from your competition research come together to outline a comprehensive blog post on your topic. That word comprehensive is super important for your success. It means you'll publish a complete, blog post covering the topic in its entirety- the only one your audience  would ever need to read to learn everything they need to know to become rock stars. Word count doesn't matter. Word count doesn't matter when it comes to creating comprehensive content. #bloggingWant To Draft Your Outline? Here's How: List your related keywords in an order that makes the most sense. Add in the biggest relevant notes from your competitive research of ideas they completely missed that you should cover. Fill in  the gaps of your outline with the ideas you're just kinda obligated to cover- the ones all the other top posts talked about. Make sub-points from your notes on how you'll cover those areas in greater depth than your competition. Write Your Evergreen Content Honestly, the process  up to this point will ensure that you create better content than anyone else on the Internet. It will help your evergreen content get noticed and continue to flourish well into the future. Flesh out your outline with in-depth, actionable advice and step-by-step how-to information. Recommended Reading: How To Write Amazing Posts With This Blog Writing Checklist Step 3:  Keep Your Evergreen Content Fresh To Get Long-Term Results The process you're about to learn about is something we call historical blog post optimization at . We could have just as easily called it the update-content-and-get-lots-more-traffic-from-it-with-less-effort method. You see, this is what a historically optimized evergreen blog post looks like after you repost it like a brand new blog post: When you republish your evergreen content, you'll see a spike in traffic, then more daily traffic than before you republished. Even when you publish evergreen content, search engines still seem to reward the marketers who update that information periodically. So not only do search engines like older content, they like freshness, too. Republishing blog posts is an awesome way to help you make the most of the work you put into that content originally to get more traffic and more email subscribers. So this is a win-win-win. Are you going to give historical blog optimization a try? #bloggingGetting started is simple: Schedule a reminder for yourself to review the posts you published six months  after their original publish date. Update Your  Evergreen Content With More Related Keywords You just learned how to find awesome keywords for your evergreen content- and that you can and should target multiple related keywords per post. Those older posts may only target one keyword, so historical optimization gives you the opportunity to understand what your older posts are missing so you can include new sections targeting those relevant keywords. Follow  the advice from step #2 to research your keyword and competition to understand what your existing content is missing. Then create a new outline of your blog post to add those new sections into your existing content. Recommended Reading: Want To Make Your Blog Stand Out? Use The Blue Ocean Strategy Include New Information That Didn't Exist When You Originally Published The Post As you do more competitive research, you'll probably find a few ideas you didn't think of when you wrote the post originally. And with a little more experience since you published your post, you could probably also flesh out your original ideas with a lot more actionable advice, tips, and guidance. Look at your revised outline and make notes where you could flesh out your ideas further with even better information, modern data, and relevant stats. Recommended Reading:  The 10-Minute, 10-Step Solution For The Best Blog Outline Another way to look at this is by including more visual content in your blog posts. Pages with images get 94% more traffic than those without, and video is growing rapidly. Plus, both of those visuals  will help you optimize your social shares to get even more traffic. Recommended Reading:  How To Design The Best Blog Graphics With Free Tools And Design Theory Republish The Evergreen Content As If It Were Brand New The simplest approach is often the best place to start. So when you're ready, here's the easiest way to republish a blog post in WordPress: Create a new WordPress post  where you'll edit your content  so no one sees all of your changes live as you work through your blog post optimization. Change the date and time of the draft blog  post to when you'd like to republish your updated version. Make the permalink (AKA the URL or slug) the same as the original blog post. WordPress will add -2 to the end of your permalink when you do this, which means it worked. So if your original post URL was http://coolblog4life.com/awesome-sauce, your revised post URL will be  http://coolblog4life.com/awesome-sauce-2. That is an indicator for WordPress that even if you leave this -2 post in draft mode, it will republish over the old blog post on the specific day and at the time you specified as if it were a brand new blog post. This is an example of how to republish a blog post with WordPress. Pretty cool, right? Step 4:  Save Time While Getting Even More Out Of Your Evergreen Content The term repurposing content applies very nicely to evergreen content: Reuse it in different ways to make the time you invest into creating it and keeping it fresh totally worth it. Here are a few ways to get even bigger results from your content: Get More Email Subscribers By Improving Your Content Upgrade Content upgrades are related content you give away from your evergreen content in exchange for  your blog readers' email addresses. Common content upgrades include templates, worksheets, infographics, and bundles of all of these. This process is one of the tactics you can use to  grow your email list by 552% in one year. After you're done writing your new sections and adding new ideas into your post, grab the actionable advice and turn it into a worksheet format. Upload your content upgrade into your WordPress media library and grab the URL. Use LeadBoxes from LeadPages to create a link you can embed right in your blog post to show a popup your readers can  use to exchange their email address for your content upgrade. Set up the email function in LeadPages to send an automated email with a link to your content upgrade to the visitor who just subscribed to your blog content. Integrate LeadPages with your email service provider to capture that email address in the list where you manage all of your other subscribers. Improve your content upgrades to get more #email subscribers #bloggingThis  is the same process content marketing all-stars like Neil Patel use to  turn traffic to blog posts into email subscribers to keep their readers coming back. Neil Patel uses LeadBoxes from LeadPages to gather subscribes from inline downloads. Combine Older Evergreen Content Together To Create More Comprehensive  Blog Posts Do you have a couple older evergreen posts that are pretty similar? Chances are, you could combine those posts together to create one comprehensive post. Then all that's left is to redirect your old URLs to your new post, and you're set! Combine successful posts with similar topics to create a more comprehensive blog post? This is a practice we've started implementing at to help us reuse our older posts that haven't been quite as successful: Find a great topic you'd like to cover using the exercise in  step #1. During your competitive research phase in step #2, search your own blog content for related topics. If you don't have a search bar on your blog, use this query in Google: "site: YourDomain.com/  topic keyword". Find at least a couple blog posts that complement your topic and could serve as sections in a brand new post. Copy and paste them into a new blog post, then add the  outline you created from your research. After you publish the new post, set up 301 redirects from your old blog post URLs to your new post URL to maintain whatever SEO juice you had going to the original evergreen content. For example, Devin recently wrote a post about writer's block. She  knew people were searching for information on it because they were likely experiencing it. So she found a couple older posts- one on overcoming writer's block that wasn't ranking well or bringing in traffic to the blog- and combined that with a lot of new information on the topic of getting rid of writer's block. So far, the results have been fantastic. The process helped us recycle older content that wasn't performing by turning it  into a traffic-generating machine. Repurpose Evergreen Content As E-Books And Courses You create lots of awesome evergreen content that would complement itself nicely when packaged together in a different way- especially in longer formats like e-books and courses. The first step is to define your story flow: Brainstorm a broader topic under which you have already written several pieces of evergreen content. Gather the blog posts that may work well  to tell a comprehensive story under that topic. Determine the order of your story from the beginning to the end. Use  the content functionality in , an Evernote note, or a Google Doc to paste your blog posts in the order you just defined. Read through your content as a whole and remove any areas where you may have some repetitious information. For example, we recently wanted to  create something that would really help our audience keep their editorial schedule on track. We had a lot of evergreen content we compiled in order according to a story flow, then turned  all of that into four lessons we included in a comprehensive course. That course- made from strategically repurposing our best content in a logical order to solve a very specific problem- got more than 2,000 subscribers in less than two weeks. And it continues to bring in new subscribers every day, which is a pretty cool success story for repurposing content. Repurpose your evergreen content as e-books and courses. #blogging #amwritingFrom here, you just need  decide which format you'd like to roll forward with. Here's some light reading to get you started: Recommended Reading: 17 Apps That Help You Make Ebooks That Get Noticed The Ultimate Guide To Creating An Email Autoresponder Course How Will You Create Evergreen Content? You're ready to rock at this! You just learned how to: Start with ideas that are truly evergreen to make your return on creation pay off long after you publish your content. Flesh out your idea to publish the best content on the Internet. Literally. And that process will help you rank well in search engines to continue getting the traffic your awesome content deserves. Refresh and republish your evergreen content to keep search engines and your audience happy all while improving your content and saving a ton of time compared to writing brand new stuff every time. Upgrade your content to get more email subscribers, improve  underperforming content with brand new angles that will bring in more traffic, and repurpose content to  turn every last drop of effort into results. So where will you start?

Character analysis Essay Example | Topics and Well Written Essays - 750 words - 3

Character analysis - Essay Example Scout, at the initiation of the novel, To Kill a Mockingbird is depicted as an innocent and naà ¯ve girl who is only five years old. She knows nothing about the malevolent acts of people and is deprived of any knowledge pertaining to evil aspects of the world. When she listens about Boo Radley along with her brother Jem and her friend Dill, she gets frightened and considers him criminal minded as she narrates in her story, She shows a prejudiced attitude related to Boo Radley, who continuously shows kindness and care to her, Jem and Dill. She is able to end her fear because of frequent experiences with Boo as in chapter 26, Scout mentions, With Scout’s maturity, she is able to see Boo according to his true personality. She has lost her fear in him. She knew that Boo was innocent and has a kind personality, as he has done nothing bad to anything and is only a victim of rumors and false information. Scout is quite an intelligent child and is better than her class fellows in terms of her learning. Before getting admission in her class, she is well equipped with knowledge, as she is always interested to accompany her father in reading. When she shows her learned knowledge in her class, in place of being appreciated, she is insulted as her teacher in spite of her constant refusal related to her knowledge acquirement by the help of her father asks her to stop getting education from her father because it is erroneous. Scout endures the distaste felt by Mrs. Caroline and still shows concern towards her as at her upsetting, she says: Tom Robinson who was accused of raping a white woman was considered as an innocent person by Scout due to which, she tried to support him in the court. Although, Tom Robinson was announced guilty but Scout knew that it was only due to racial prejudice by the white people. She says, She knows that Tom Robinson is wrongly found guilty and will be